Gene Cavasos, Director of Marketing and Communications, began his career at Hampton Roads Transit in 2003.
He is a nationally recognized, experienced marketing professional with over 30 years expertise in marketing, advertising, creative video production, and market branding. Cavasos is responsible for the development and implementation of marketing, community relations, and internal and external communications for Hampton Roads Transit. He has an ability to work with stakeholders across diverse demographics, capitalizing on market opportunities to increase the ridership and the brand of HRT.
Cavasos has created, implemented and overseen countless advertising campaigns for Hampton Roads Transit, having won more than 17 national and regional awards for marketing and advertising — nine of which are the distinguished Telly awards.